Lenker Developments

ONE MESSAGE. MULTIPLE EXPRESSIONS.

Advertising creative production

Create image, graphic and video assets suited to your brand and each placement. Plan message, visuals and variations together for a consistent campaign and web presence.

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CLEAR TASKS. DEFINED SCOPE.

What can we
help you with?

For brands and businesses needing consistent images, graphics and video assets in multiple formats for advertising, social media and websites.

Message and visual direction

Define the key message and visual approach around the brand, offer and audience.

Image advertising

Use the existing identity to produce agreed static ads and graphic variations.

Video creative

Produce short edits, captioned versions and scoped animation from existing or separately filmed material.

Formats and variations

Adapt content to its placements, including vertical, square and landscape versions with a consistent message.

IN PRACTICE

How the solution
comes together.

A campaign can start with three different creative approaches. Approved versions are adapted for advertising and social use, with further edits or graphics informed by campaign-management feedback.

Message and audience

We define the audience, message and placements the advertisement needs to work in.

Creative concept

We plan visual direction, key messages and comparable creative variations.

Production and variations

We produce image or video assets in aspect ratios appropriate to their placements.

Approval and delivery

Approved assets are delivered in an organized format for the agreed use.

PRACTICAL APPLICATIONS

From tasks
to working solutions.

Image advertising assets

Create static ads for products, services or campaign offers, combining message, image and enquiry or purchasing cues.

Short video creative

Produce short advertising edits from existing footage or separately agreed filming, with openings, captions and endings suited to the placement.

Reels, Stories and feed formats

Adapt creative to vertical, square and landscape formats, considering cropping, caption placement and how each surface is used.

Campaign concepts and ad copy

Develop messages and visual approaches that present the offer consistently across copy and visuals.

Testable variations

Produce alternative opening images, headlines or creative approaches for meaningful campaign comparisons.

Aligned web and campaign assets

Coordinate landing-page, advertising and social materials in one visual direction, delivering approved files organized by format and purpose.

Agree quantities, aspect ratios, revision rounds, usage and editable source handover in advance.

THE RESULT

What you receive
at handover.

Approved creative variations and aspect ratios. Agreed copy, captions and graphic elements. Organized files prepared for their intended use. Defined usage and revision terms.

AN EXAMPLE WORKFLOW

How it can work
in practice.

Agree quantities, aspect ratios, revision rounds, usage and editable source handover in advance.

Illustrative scenario; the survey determines the exact workflow.

Choose the main message for a campaign

Develop different creative approaches

Agree and produce the required formats

Deliver approved assets organized for the campaign

COMMON QUESTIONS

Worth knowing
before we start.

Can you work with an existing brand identity?

Yes. We use existing logos, colors, typefaces and materials to create assets that fit the brand.

Do you manage the advertising too?

Yes, through our Meta advertising service. Creative production is available separately or alongside campaign management.

Project